First phase capital increase and new Chairman

Herculean, the cooperative holding behind Hercules Trophy, Hercules Academy and Hercules Projects, has completed the first phase of their capital increase and appoints a new chairman. Founder Yves Vekemans remains CEO. The company is still 100% Belgian, while improving corporate governance and strengthening the financial basis, in order to accelerate the international roll-out of the…

Our experience with crowdfunding

Recently I was interviewed by Julie Sibille about our crowdfunding experience earlier this year. Here’s the entire interview. Could you briefly present yourself and share your thoughts about your fundraising experience with MyMicroInvest? “My name is Inge Van Belle, Co-Founder at Herculean, the sportainment and corporate wellbeing platform. Together with the Founder Yves Vekemans, I…

Public launch equity crowdfunding

On March 22, we launched the public equity crowdfunding campaign of Herculean. We kicked off with an info evening in the city of Mechelen. The founders presented their vision, growth strategu and business model to interested investors. Watch the video here(Dutch): The campaign runs until the end of April! Want to become a crowd funder starting from 100…

Become a true Ambassador

We are proud to announce that as of today, for the next 30 days, we open the Herculean cooperative company to new investors. You could be one of them and you are not alone. Together with banks and co-investors we are raising up to 1,5mil EUR to scale-up the Herculean business all over the world. We…

Equity crowdfunding goes live!

Herculean officially launches the Equity Crowdfunding campaign, as an integral part of the growth capital strategy! To be clear: it’s not about donations, it’s about giving a unique opportunity to Hercules fans to acquire a share -starting from €100- as with any other investment. Earlier, we have already mentioned that Equity Crowdfunding hasn’t yet found…

Co-Founder Inge Van Belle talks about Herculean’s growth plans on Kanaal Z

Inge Van Belle, co-founder of Herculean, shines on Kanaal Z. She talks about the growth strategy of Herculean, about Barbara Torfs, who is becoming the managing director of Herculean Belgium and about the equity crowdfunding that is part of a complete increase of capital. This equity crowdfunding is going live on the 22nd of March!…

Crowdfunding verdrievoudigt (NL)

“Crowdfunding wordt in ons land steeds populairder. In 2016 is er bijna drie keer zo veel geld opgehaald voor diverse projecten via het internet dan in 2015. Zowel particulieren als bedrijven zamelen via deze weg ook steeds vaker fondsen in.” Artikel overgenomen van DeRedactie.be, geschreven door Kirsten Sokol. Herculean organiseerde een crowdfunding kickoff op 15/2 en…

Crowdfunding is about… Ambassadorship

Crowdfunding is about creating an opportunity for fans to become ambassador and be more involved in the success of Herculean. People often confuse equity crowdfunding with donations. That is not what it is about. It’s about creating a community of fans who take it to the next level.It’s about listening to ambassadors and rewarding them with a…

I thought crowdfunding was about donations?

That’s a sentence that companies starting up equity crowdfunding hear a lot. Crowdfunding is NOT only about donations, funding (art) projects that you sympathize with, book launches or an expedition to the North Pole. There’s crowdfunding and there’s crowdfunding. Unfortunately, there are still too many misconceptions about crowdfunding. There are 4 types of crowdfunding: Donations:…

Herculean goes crowd

It has been in the air for a while and we’re happy now to confirm the news: Herculean will start crowdfunding as from 15th February. That’s good news, because it has been our ambition since the start to engage and reward our fan community. The time is now right for this step. The crowdfunding campaign is purely based…